Product discovery
Clear categories, product information and search make a specialist catalogue easier to explore. Filtering can help customers narrow the selection when your stock needs it.
Online shops and custom platforms
Ecommerce web design in South Wales
Online shops and specialist catalogues designed around what you sell and how your business runs. Work directly with Sam Payne on the design and development, from the customer-facing pages to the tools behind them.
Discuss your project
Built around the catalogue.
A shop selling collectible cards needs different browsing tools from a luxury watch business. We start with the products, the information buyers need and the way you manage stock. That informs the structure and functionality rather than fitting every business into the same shop layout.
What we can help with
Responsive storefronts
Product pages and navigation designed for phones as well as larger screens, with imagery and information that support the buying decision.
Business tools
Discuss stock management, admin tools and integrations at the outset so the customer experience connects to the work happening behind the scenes.
Existing systems
A redesign does not always require replacing every system. We can assess whether an existing backend can support a new customer-facing website.
Explore the work
Watches of the Vale
Custom front-end design and development connected to an existing WordPress store through the REST API, with product browsing, stock updates and enquiry capture.
Read the case study
Kanto Vault
A collectible-card storefront with catalogue search and filtering, inventory management and tools for adding and managing events.
Read the case studyBefore we start
Can you redesign an existing online shop?
Yes. We can review the storefront, content and existing systems before deciding what to retain and what to rebuild. Watches of the Vale is an example of a new front end connected to an existing backend.
Do you build more than standard online shops?
Yes. Kanto Vault combines a storefront with specialist search, stock management and event tools. We discuss any custom requirements before agreeing the project scope.
What do you need to quote for an ecommerce website?
Tell us what you sell, roughly how large the catalogue is, how you currently manage products and what systems need to connect. Share your existing website if you have one.
Do you only work in South Wales?
No. Horizon is based in Llantwit Major and works with businesses across South Wales and the UK. We can collaborate remotely or discuss a local meeting when useful.
Work directly with the owner.
Horizon is owned and run by Sam Payne in Llantwit Major, in the Vale of Glamorgan. Sam handles the design and development, so you speak directly with the person doing the work. Projects span South Wales and the UK.
Tell us what you need